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How Veeba DISRUPTED India's ₹5,000 Crore Sauce Industry | GrowthX Wireframe
💎 Access CRAFTS by GrowthX: growthx.cc/GX_Tech_For_Growth
🏆 Apply for the GrowthX Membership: growthx.cc/discover
California Burrito Episode 👉 ua-cam.com/video/eZUqu7pJkk4/v-deo.html
Veeba makes more ₹1,000 Crores in revenue and has disrupted India's ₹5,000 Crore Sauce & Ketchup Industry.
The company has over 50% market share in roughly 10 years. But while the company, may look like a sauce company from the outside, it's on its way to becoming an FMCG house of brands. Check out the episode to dig deeper into the saucy insights.
Timestamps 👇
00:00 - Intro
00:26 - How it Started?
02:06 - B2B before B2C
04:13 - Benefits of B2B
06:02 - Product & SKU Strategy
07:12 - FMCG Vision
08:11 - Offline Game
09:31 - Packaging Masterstroke
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#business #startups #enterpreneurship
Переглядів: 4 609

Відео

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КОМЕНТАРІ

  • @yashgulave8366
    @yashgulave8366 19 годин тому

    The retailers paying them advance to keep their products on their shelves is crazy 🤯 Veena must be having a negative cash conversion cycle for sure!

  • @dreamingcruise2512
    @dreamingcruise2512 19 годин тому

    Weird vid

  • @sudhirraghubir
    @sudhirraghubir 21 годину тому

    Where do they the VAST quantities of Avocado?EVERY second Mex dish contains avocado

  • @navingupta4624
    @navingupta4624 22 години тому

    More sugar and extra content rather actual.

  • @rahul122112
    @rahul122112 22 години тому

    Veeba has got to be the shitiest tasting brand out there... If anyone has doubts, just try their tandoori sauce/mayo... :(

  • @siddharthGupta632
    @siddharthGupta632 22 години тому

    Two bald guys getting nostalgic 😂😂😂 Honestly very good podcast. Really learnt a lot about basic mathematics.

  • @rajdeepsen3011
    @rajdeepsen3011 23 години тому

    Pls make an video on shipping companies

  • @SudhaSakthivel
    @SudhaSakthivel 23 години тому

    Looooove the content and quality of Wireframes🙌

  • @MuskanMadaan-se9th
    @MuskanMadaan-se9th 23 години тому

    This video was so helpful! Informative and engaging!

  • @aaaachman
    @aaaachman 23 години тому

    Never thought I'd hear someone say 'sauce strategy' but here we are! Intriguing stuff.🍅

  • @niharkalyan8496
    @niharkalyan8496 23 години тому

    Awesome sauce

  • @vedantshah6603
    @vedantshah6603 23 години тому

    First time hearing about this company, grt video

  • @raginiyadav5717
    @raginiyadav5717 День тому

    Great information 👌

  • @BishwajeetBanerjee
    @BishwajeetBanerjee День тому

    Sure, Veeba is generating revenue, but none of their products come close to being healthy. So, what's the quality all about? Ultimately, in the current food market, it boils down to one crucial factor: health. On that front, they score zero points. It's like becoming the Coca-Cola of sauces, but in some way or another, they're harming people.

  • @sakshamdubey4698
    @sakshamdubey4698 День тому

    Damm gotta grab my popcorn, evening plans sorted

  • @TheConcernedIndian
    @TheConcernedIndian День тому

    New week new wireframe. My favourite ❤

  • @Moneymavenpraveen
    @Moneymavenpraveen День тому

    Stop eating mayo sauces. It's the home of obesity, heart attack, and other lots of diseases.

  • @abheetnigam
    @abheetnigam День тому

    Insights incoming!!!!

  • @kshitijasarda441
    @kshitijasarda441 День тому

    👀👀

  • @theabhishekmondal
    @theabhishekmondal День тому

    *in Veeba added sugar is too High* *Near about 36 Grams suger in 100 Garams ketchup!!* *Please put less than 20% sugar in Ketchup!!*

    • @aryanchauhan7660
      @aryanchauhan7660 20 годин тому

      you can bu zero sugar veeba ketchup. It is not only sugarfree but also tastes better than normal one

  • @omangagarwal3109
    @omangagarwal3109 День тому

    I’m eating Veeba sauce while seeing this.

  • @Rayis4444
    @Rayis4444 День тому

    It’s just overpriced crap.

  • @zeeerothehero
    @zeeerothehero День тому

    good for them but imo most of their sauces taste absolute trash.

  • @prathamesh3207
    @prathamesh3207 День тому

    First! 💙

  • @abhishek_patil
    @abhishek_patil День тому

    It is that time of week

  • @jugaaaad
    @jugaaaad День тому

    Ad

  • @ObscuredByCloud
    @ObscuredByCloud День тому

    Why don't they have Non veg options???

  • @raiyantanweersher439
    @raiyantanweersher439 День тому

    even though I am good at English. I don't like people speaking in English living in India. Majority of the people in India who are actually interested in building brands, do not know English.

  • @pandorax2338
    @pandorax2338 День тому

    I love their rice bowls

  • @iknowyou3292
    @iknowyou3292 День тому

    I love this chain, super quality food and affordable prices

  • @mayfly9319
    @mayfly9319 День тому

    Amazing

  • @sharemarket1011
    @sharemarket1011 День тому

    What is rajma ?

  • @VishalG04
    @VishalG04 День тому

    Basically all corporations want to suck all the money out of people

  • @mustyy577
    @mustyy577 День тому

    The second most consumed beverage in the world, after water, is TEA..... Bruh the first google search says that how much did Blue Tokai pay you?

  • @rajdeepsen3011
    @rajdeepsen3011 День тому

    make an video on the logistics and port sector of india

  • @tututoo6973
    @tututoo6973 День тому

    I remember pulsar was the “thing” back then

  • @venbas2
    @venbas2 День тому

    Bajaj pulsar is NOT a bike anymore...it's an emotion 😊😊😊😅

  • @Fazill242
    @Fazill242 День тому

    As the avg household income increase people start to became qoute and qoute more health conscious and ready to spend more money on these things and more money on pets etc etc

  • @ishitvyas
    @ishitvyas День тому

    Efforts of making some large unorganised sector will result into futility in long run such as kirana store, eyewear market and milk and milk products

  • @Dpatil12
    @Dpatil12 День тому

    Awful product

  • @user-qp5go8iq6h
    @user-qp5go8iq6h День тому

    I wish Tatas could take Air India 🇮🇳 as a part of the philanthropy as Ambanis did in telecoms!

  • @gauravmehta7786
    @gauravmehta7786 День тому

    Cheeni ka ghol bech rha hai adha India

  • @DueGamer0012
    @DueGamer0012 День тому

    It’s 470 not 870

  • @anjusalikumarbeena2312
    @anjusalikumarbeena2312 День тому

    Yes yes yes

  • @shwetavaidya1345
    @shwetavaidya1345 2 дні тому

    Excellent Story.. You have a new Subscriber :-)

  • @piughosal35
    @piughosal35 2 дні тому

    Kal Thursday hai to kya mai aj install kar sakti hu? 😂

  • @hifazahmed5246
    @hifazahmed5246 2 дні тому

    People always like to pick up things from there own hand no matter its Veg or Fruits from Veg Shops..

  • @Mehr0512
    @Mehr0512 2 дні тому

    This episode made me to subscribe this channel.